I chose the phillipe starck juicer because it is something i consider a piece of 'ineffective' design. it doesn't do the job it was intended to do.
The ghost chair on the other hand is definitely effective design, it does the job it should, it also looks stylish and i suppose it revolutionised the way people see stackable furniture and the manufacturing process. The chairs were the first to be made from one piece rather than assembled from multiple pieces.
i dont think you can get more effective than Shepard Fairies 'hope' campaign. it has been said that without it obama could never have gotten into the whitehouse. I don't know how true that is but it is definitely clear, concise and gets the message to the viewer.
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